CAMPAIGNS
New Author Becomes a
Page-Turner
The project was to grow this first-time author's Facebook page to help promote her new book "Life In Its Rawest Form" which had been released a few months prior to her contacting me. This project was a fusion of coaching, social media strategy and curated content. In just 12 weeks we did amazing work! From a few hundred to over 800 friends on Facebook, from 0 to 300 on her Facebook Like page, as well as growing her Instagram page from 0 to 700 followers.
STRATEGY
The strategy was to create compelling content that would draw in her current supporters as well as new fans. Since the author was unsure of the power of social media and how it could benefit her, I decided to produce transparent content that would result in high organic engagement so she could see that applying her experience through social media is what would draw people in.
DESIGN
RESULTS
Created branded design for Facebook and social media postings
Increased Facebook friend page 183% increase
Coached client on how to find limitless content, use strategies to sell her book through content
Coached client on how to create compelling content and have a "no fear here" mentality
Grew engagement from Facebook Like page 0 to 300, as well as growing her Instagram page from 0 to 700 followers.
Created a easy-to-follow social media strategy system
Client booked her first workshop and organization purchased books as well
Client filmed her first video and later dove into Facebook Live like a Pro!
Duration: Facebook 8 weeks | Instagram 4 weeks
